Every hour, more than 7 million bricks and figurines are sold under the Lego name, the most famous toy brand in the world. 80 years after its creation, the company is doing better than ever and has become a world leader. This film takes us behind the scenes of this empire: the historic headquarters in Denmark, the surprising community of passionate builders and the stores that generate huge sales.
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Every hour, more than 7 million bricks and figurines are sold under the Lego name, the most famous toy brand in the world. 80 years after its creation, the company is doing better than ever and has become a world leader. This film takes us behind the scenes of this empire: the historic headquarters in Denmark, the surprising community of passionate builders and the stores that generate huge sales.
