Storyline

Jane Austen's Emma Woodhouse, re-imagined as a bold, smart, idealistic, and audacious young entrepreneur with an expertise in life coaching and matchmaking, decides to start documenting her "greatness" for future achievements. Emma partners up with lifelong friend Alex Knightley, whose straight, logical, business mind clashes against Emma constantly, yet is exactly what she needs.

First Aired

2013-10-07
Last Aired

2018-11-26
Creator

Bernie Su
Genre

Comedy, Drama
Seasons

2
Episodes

80
Status

Ended
Language

English
Network

YouTube

Keywords:

romance modern day adaptation matchmaker web series

Stream and watch Emma Approved

Season 1

Season 2

1. I Am Emma Woodhouse

Emma Woodhouse, a young lifestyle entrepreneur and matchmaker, decides to document her greatness for f...More

Emma Woodhouse, a young lifestyle entrepreneur and matchmaker, decides to document her greatness for future achievements, much to her lifelong friend and business partner Alex Knightley's amusement.Less

4mins 2013-10-07

2. Imminent Success

In the midst of her friend (and client) Annie's doubts about getting married, Alex reminds Emma that s...More

In the midst of her friend (and client) Annie's doubts about getting married, Alex reminds Emma that she is in need of an assistant.Less

4mins 2013-10-10

3. Self Sufficient

When Alex finds a candidate for the new assistant position, a reluctant Emma agrees to interview recen...More

When Alex finds a candidate for the new assistant position, a reluctant Emma agrees to interview recent college grad, Harriet Smith.Less

6mins 2013-10-14

4. The Right Decision

Annie makes a decision about her upcoming wedding.

Annie makes a decision about her upcoming wedding.Less

7mins 2013-10-17

5. Do What's Best

Emma pledges to solve the problem standing in the way of Annie and Ryan's wedding despite Alex's objec...More

Emma pledges to solve the problem standing in the way of Annie and Ryan's wedding despite Alex's objections.Less

5mins 2013-10-21

6. Let's Be Frank

Harriet digs up dirt on the Weston family and Emma attempts to reach the unreachable Frank Churchill.

Harriet digs up dirt on the Weston family and Emma attempts to reach the unreachable Frank Churchill.Less

5mins 2013-10-24

7. What Really Matters

Emma has one more trick up her sleeve to convince Annie to go through with her wedding.

Emma has one more trick up her sleeve to convince Annie to go through with her wedding.Less

6mins 2013-10-28

8. Being a Great Friend

Alex discovers Emma's deceptive plan for getting the attention of Frank Churchill.

Alex discovers Emma's deceptive plan for getting the attention of Frank Churchill.Less

4mins 2013-10-31

9. A Worthy Subject

With the Weston wedding a week away, Alex wants Emma to start looking for a new client.

With the Weston wedding a week away, Alex wants Emma to start looking for a new client.Less

4mins 2013-11-04

10. Wind in the Sails

Alex disapproves of Emma taking on Harriet as a client.

Alex disapproves of Emma taking on Harriet as a client.Less

5mins 2013-11-07

11. Underwhelmed

Emma decides Harriet deserves better than the IT guy and plans to find better prospects for her assist...More

Emma decides Harriet deserves better than the IT guy and plans to find better prospects for her assistant.Less

4mins 2013-11-11

12. The Rooster Obstacle

Emma and Harriet set their sights on California's youngest elected official, Senator James Elton.

Emma and Harriet set their sights on California's youngest elected official, Senator James Elton.Less

6mins 2013-11-14

13. Tweetception

Emma tries to track down her next potential client, Senator Elton.

Emma tries to track down her next potential client, Senator Elton.Less

4mins 2013-11-18

14. Hashtag Miracle Worker

Emma reassures Alex that Senator Elton will come to them after Ryan's recommendation tweet.

Emma reassures Alex that Senator Elton will come to them after Ryan's recommendation tweet.Less

3mins 2013-11-21

15. Ambition & Fruition

Emma helps Harriet make a decision about Martin, and Senator Elton finally makes his move.

Emma helps Harriet make a decision about Martin, and Senator Elton finally makes his move.Less

4mins 2013-11-25

16. Giving Thanks

Office morale is down and Emma is forced to think about her actions after Alex expresses his disappoin...More

Office morale is down and Emma is forced to think about her actions after Alex expresses his disappoinment in her.Less

6mins 2013-11-28

17. First Impressions

After spending quality time with her father, Emma returns from holiday and meets with her latest high-...More

After spending quality time with her father, Emma returns from holiday and meets with her latest high-profile client.Less

5mins 2013-12-02

18. Practice Date

With Emma's help, Harriet and James get to know each other better.

With Emma's help, Harriet and James get to know each other better.Less

7mins 2013-12-05

19. The Proof Is in the Yogurt

Even though James's coaching is progressing nicely, Harriet doesn't seem to be completely on board wit...More

Even though James's coaching is progressing nicely, Harriet doesn't seem to be completely on board with Emma's plans.Less

5mins 2013-12-09

20. For a Very Special Lady

Alex finds out about Emma's plans for Harriet and James.

Alex finds out about Emma's plans for Harriet and James.Less

6mins 2013-12-12

21. Fine Tuning

Emma convinces Harriet to show off her musical talents to woo the Senator.

Emma convinces Harriet to show off her musical talents to woo the Senator.Less

5mins 2013-12-16

22. Planning Perfection

Emma's plan seems to be working perfectly— to Emma, at least.

Emma's plan seems to be working perfectly— to Emma, at least.Less

4mins 2013-12-19

23. Moment of Triumph

On the day of the holiday party, the truth finally sinks in for Emma.

On the day of the holiday party, the truth finally sinks in for Emma.Less

7mins 2013-12-23

24. Vingt-et-un

James finally reveals his true intentions, much to Emma's embarrassment.

James finally reveals his true intentions, much to Emma's embarrassment.Less

5mins 2013-12-26

25. Should Have Listened

After the first failure in her career, Emma starts the year with a renewed attitude.

After the first failure in her career, Emma starts the year with a renewed attitude.Less

6mins 2014-02-03

26. New Direction

Noticing Emma isn't bouncing back as well as she thinks she has, Alex enlists the help of Izzy, Emma's...More

Noticing Emma isn't bouncing back as well as she thinks she has, Alex enlists the help of Izzy, Emma's older sister (and his sister-in-law), to get her out of her funk.Less

6mins 2014-02-06

27. The Need to Help

Wanting to make sure her instincts are right, Emma asks Harriet and Alex for their opinion on Izzy's s...More

Wanting to make sure her instincts are right, Emma asks Harriet and Alex for their opinion on Izzy's situation.Less

7mins 2014-02-10

28. Sister Attack

With no conclusive answers, Emma decides to take the direct approach.

With no conclusive answers, Emma decides to take the direct approach.Less

5mins 2014-02-13

29. Change of Plans

Determined to solve the problem in her sister's marriage, Emma convinces Izzy to take matters into her...More

Determined to solve the problem in her sister's marriage, Emma convinces Izzy to take matters into her own hands and present John with a foolproof plan.Less

7mins 2014-02-17

30. Winners and Losers

Emma's meddling unfortunately creates more friction between the Knightleys.

Emma's meddling unfortunately creates more friction between the Knightleys.Less

4mins 2014-02-20

31. Listening, Again

After discovering her schemes, Alex confronts Emma about the conflict she caused in their siblings' ma...More

After discovering her schemes, Alex confronts Emma about the conflict she caused in their siblings' marriage.Less

6mins 2014-02-24

32. Back in Business

Emma shares how Izzy and John resolved things. Meanwhile, Harriet shares that she started an online mu...More

Emma shares how Izzy and John resolved things. Meanwhile, Harriet shares that she started an online music club.Less

4mins 2014-02-27

33. Back in the Saddle

Alex once again tries to get Emma to take on Maddy Bates as a client.

Alex once again tries to get Emma to take on Maddy Bates as a client.Less

4mins 2014-03-03

34. Attitude and Gratitude

In order to get Alex's approval to throw a party, Emma finally meets with Maddy.

In order to get Alex's approval to throw a party, Emma finally meets with Maddy.Less

7mins 2014-03-06

35. Flies to Honey

Emma plans a high-profile benefit to introduce potential clientele to the Bates' financial service.

Emma plans a high-profile benefit to introduce potential clientele to the Bates' financial service.Less

6mins 2014-03-10

36. Internal Troubles

Harriet and Martin have an awkward encounter. Alex restrains Emma from breaking it up.

Harriet and Martin have an awkward encounter. Alex restrains Emma from breaking it up.Less

7mins 2014-03-13

37. Cinderella in the Making

With the benefit over a week away, challenges arise as Emma and Harriet struggle to find a celebrity g...More

With the benefit over a week away, challenges arise as Emma and Harriet struggle to find a celebrity guest, venue, and cause.Less

5mins 2014-03-17

38. Surprise, Surprise

An unexpected guest could be the answer to Emma's problems.

An unexpected guest could be the answer to Emma's problems.Less

6mins 2014-03-20

39. Benefiting the Greater Good

Things begin to come together for Maddy's benefit: Emma finds a celebrity guest, Harriet nails down a ...More

Things begin to come together for Maddy's benefit: Emma finds a celebrity guest, Harriet nails down a location, and Frank Churchill helps out with last-minute details.Less

5mins 2014-03-24

40. Two for Two

Emma revels in the success of the benefit. Meanwhile, Alex reveals he may have a bit of a jealous side...More

Emma revels in the success of the benefit. Meanwhile, Alex reveals he may have a bit of a jealous side.Less

6mins 2014-03-27

41. Karma Is a...

Emma is in for a surprise when a former client re-enters her life asking her for her event planning se...More

Emma is in for a surprise when a former client re-enters her life asking her for her event planning services.Less

4mins 2014-03-31

42. No, No and No

With Alex and Harriet's support, Emma decides to take on James Elton and Caroline Lee's engagement par...More

With Alex and Harriet's support, Emma decides to take on James Elton and Caroline Lee's engagement party.Less

6mins 2014-04-03

43. To New Heights

Emma tries to get to know Caroline better, only to be annoyed by her.

Emma tries to get to know Caroline better, only to be annoyed by her.Less

7mins 2014-04-07

44. A Little Too Familiar

Frustrations escalate as Emma begins planning the engagement party. Caroline tests Emma with her high ...More

Frustrations escalate as Emma begins planning the engagement party. Caroline tests Emma with her high demands, and Alex points out their striking similarities.Less

7mins 2014-04-10

45. Mirror, Mirror

Emma insists she and Caroline are different, especially after Caroline gets a chef fired.

Emma insists she and Caroline are different, especially after Caroline gets a chef fired.Less

5mins 2014-04-14

46. Cruel Intentions

Alex reassures Emma about the engagement party and encourages Harriet to believe in herself.

Alex reassures Emma about the engagement party and encourages Harriet to believe in herself.Less

6mins 2014-04-17

47. Plus One, Minus One

On the day of the engagement party, James stops by the office to exclude Harriet from the party, but A...More

On the day of the engagement party, James stops by the office to exclude Harriet from the party, but Alex asks her to be his date.Less

5mins 2014-04-21

48. Doppelgangers

The day after the successful party, Caroline drops by the office to say goodbye. Emma takes the opport...More

The day after the successful party, Caroline drops by the office to say goodbye. Emma takes the opportunity to ask her a question.Less

6mins 2014-04-24

49. The New Girl

The Emma Approved office adjusts to their new employee, Jane Fairfax— Emma, especially, attempts to wi...More

The Emma Approved office adjusts to their new employee, Jane Fairfax— Emma, especially, attempts to win her over.Less

6mins 2014-06-02

50. The Bachelor

Emma teams up with Frank Churchill to throw a bachelor/bachelorette auction.

Emma teams up with Frank Churchill to throw a bachelor/bachelorette auction.Less

6mins 2014-06-05

51. Project Runway

Emma convinces Alex and Jane to take photos for the auction; Frank doesn't show.

Emma convinces Alex and Jane to take photos for the auction; Frank doesn't show.Less

4mins 2014-06-09

52. True Detective

Emma wants to find out who sent Jane a mysterious gift, but her new hire seems to be hiding secrets.

Emma wants to find out who sent Jane a mysterious gift, but her new hire seems to be hiding secrets.Less

5mins 2014-06-12

53. Gossip Girl

Insisting that she isn't gossiping, Emma is still making speculations about Jane's mystery gift sender...More

Insisting that she isn't gossiping, Emma is still making speculations about Jane's mystery gift sender.Less

5mins 2014-06-16

54. The Dating Game

Annie wants plays matchmaker for Alex and Jane, much to Emma's dismay.

Annie wants plays matchmaker for Alex and Jane, much to Emma's dismay.Less

5mins 2014-06-19

55. Mythbusters

Emma puts Annie's theory to the test to see if Alex and Jane really do have any chemistry.

Emma puts Annie's theory to the test to see if Alex and Jane really do have any chemistry.Less

6mins 2014-06-23

56. Psych

With the auction only a day away, Frank Churchill has to leave unexpectedly.

With the auction only a day away, Frank Churchill has to leave unexpectedly.Less

6mins 2014-06-26

57. Babies and Bids

With the success of the benefit still not far behind them and not wanting to break the momentum, Emma ...More

With the success of the benefit still not far behind them and not wanting to break the momentum, Emma begins to eye another big client: Boxx, an eco-friendly restaurant. Too impatient to wait until the company officially lands them, she also decides she wants to throw Annie a baby shower.Less

7mins 2014-06-30

58. Ship Shape

Emma scrambles to make both Annie's baby shower and the Boxx event a success. Jane sees a business opp...More

Emma scrambles to make both Annie's baby shower and the Boxx event a success. Jane sees a business opportunity for her aunt.Less

6mins 2014-07-03

59. Car Crush

After Frank rescues her from a car accident, Harriet has a new crush, but Emma tries not to interfere ...More

After Frank rescues her from a car accident, Harriet has a new crush, but Emma tries not to interfere this time.Less

5mins 2014-07-07

60. Out of the Bag

Frank comes to visit and he spills some information about the opening that could ruin the event.

Frank comes to visit and he spills some information about the opening that could ruin the event.Less

5mins 2014-07-10

61. The Usual Suspects

Emma blames Maddy for telling Frank about the restaurant secret and Jane gets offended. Alex suspects ...More

Emma blames Maddy for telling Frank about the restaurant secret and Jane gets offended. Alex suspects Frank and Jane are hiding something, but Emma finds it ridiculous.Less